Understanding Media Psychology is the perfect introductory textbook to the growing field of media psychology and its importance in society, summarizing key concepts and theories to provide an overview of topics in the field.
Understanding Media Psychology is the perfect introductory textbook to the growing field of media psychology and its importance in society, summarizing key concepts and theories to provide an overview of topics in the field.
Media is present in almost every area of life today, and is an area of study that will only increase in importance as the world becomes ever more interconnected. Written by a team of expert authors, this book will help readers to understand the structures, influences, and theories around media psychology. Covering core areas such as positive media psychology, the effects of gaming, violence, advertising, and pornography, the authors critically engage with contemporary discussions around propaganda, fake news, deepfakes, and the ways media have informed the COVID-19 pandemic. Particular care is also given to addressing the interaction between issues of social justice and the media, as well as the effects media has on both the members of marginalized groups and the way those groups are perceived. A final chapter addresses the nature of the field moving forward, and how it will continue to interact with closely related areas of study.
Containing a range of pedagogical features throughout to aid teaching and student learning, including vocabulary and key terms, discussion questions, and boxed examples, this is an essential resource for media psychology courses at the undergraduate and introductory master's level globally.
"Understanding Media Psychology is a long needed, approachable text that introduces students to the growing field of media psychology. Laced with examples ranging from classics to contemporary, it offers an engaging and clear overview of key theories, concepts, and issues in this area of research from an interdisciplinary perspective."
Rebecca (Riva) Tukachinsky Forster, Chapman University, USA
"This is the book that I have been doing without for years and wanting desperately. Media Psychology has needed a text like this that explains and contextualizes the field, and that does so in a way that works for a variety of audiences. Like an Olympic gymnast who makes her moves look easy, the authors' clear and engaging style deftly delivers a tour-de-force in scholarship."
Karen Dill-Shackleford, Fielding Graduate University, USA
"This book is an all-inclusive scholarly bible of Media Psychology. The chapters, written by prominent celebrity scholar, Gayle Stever, and her talented team of media psychology authors, include the history of media psychology, research methods, positive psychology, social justice issues, advertising, media literacy, the audience, dark media, gaming, social media, Covid-19, and the future of media. This is all explained with familiar and practical pop culture examples that readers will certainly appreciate. Each chapter concludes with comprehensive questions that invite readers to evaluate the content and make it personally meaningful by connecting it to their attitudes, behaviors, and previous knowledge base. Consider this book as a staple in the library of everyone who needs a smart read on media psychology."
Joanne Broder, Media Psychologist and Former President, Society for Media Psychology and Technology
