'The Complete E-Commerce Book offers a wealth of information on how to design, build and maintain a successful web-based business
'The Complete E-Commerce Book offers a wealth of information on how to design, build and maintain a successful web-based business.... Many of the chapters are filled with advice and information on how to incorporate current e-business principles o
Although the dot-com bubble has burst, that doesn't mean e-commerce is dead. This books shows how to build a successful e-commerce operation, incorporating careful planning of the customer experience, effective design, cutting-edge programming, and robust server configuration, as well as marketing, customer service, order processing, warehousing, and shipping. Hardware and software options are also discussed.